Prime Minister Hun Manet has approved the formation of a new Alcohol Advertising Management Team, as detailed in a decision dated June 6, 2024, and released on July 23, 2024. The team, chaired by Minister of Information Neth Pheaktra, includes four ministers and five other officials. Their mandate is to regulate alcohol advertising in Cambodia, ensuring consumer protection, fair competition, and adherence to safety standards.

During the recent Plenary Meeting of the Council of Ministers, Prime Minister Hun Manet emphasized the need for stricter reviews of alcohol advertisements, particularly billboards in public areas, to reduce traffic accidents caused by drunk driving. The team will collaborate with the Ministries of Health and Commerce to develop a specific code of conduct for alcohol advertising.

This new initiative underscores the Cambodian government's commitment to fostering a safer and more responsible advertising environment, aiming to mitigate the negative impacts of alcohol consumption on public health and safety. The team is expected to implement strategic measures that align with these goals, promoting a healthier society.

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