Visa, a global leader in digital payments, hosted its first-ever Open Payments Session in Cambodia on December 3, 2024. The event gathered regulators, merchants, financial services representatives, and subject matter experts to discuss the rapidly evolving payments landscape in Cambodia. Focused on the rise of cashless transactions, the forum explored the future of digital payments, driven by increased smartphone penetration and government support for cashless initiatives.

With Cambodia’s e-commerce market projected to reach US$1.12 billion in 2024 and a 9.98% annual growth rate expected through 2029, Visa sees tremendous opportunity for businesses to embrace digital payment solutions. Visa Country Manager for Cambodia, Ivana Tranchini, emphasized the company’s commitment to promoting financial inclusion and supporting businesses in the digital economy. The forum addressed key topics such as tailored payment solutions, contactless trends, fraud prevention, and the importance of enhancing the post-purchase customer experience.

As Cambodia’s digital economy continues to grow, Visa is actively working to provide businesses with secure, seamless payment experiences. This initiative aligns with the government’s digitization goals and addresses emerging challenges in the e-commerce sector. With a focus on collaboration and innovation within the payment ecosystem, Visa is committed to ensuring that Cambodia’s businesses are well-equipped for the future of digital payments.

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